Adobe x Women’s FA Cup 2024

Commissioned by InMotion to create two poster designs for Adobe and the Women’s FA Cup 2024. The poster designs were to be exhibited at the WFA Cup final event, hosted by Adobe.

The posters were designed to champion the sheer scale of the Adobe Women’s FA Cup. A quote-led female empowerment piece, and another, with eye-catching stats, typography and a classic kick-shot illustration.

As for the colour palettes… they had to be bold! Red, blue, green & yellow, reminiscent of hues we associate with sports and football kits from all around the world, and to bring a nostalgic feel, indicating the extensive history of the game.